Beef Magazine is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Ranchers fight hunger with beef

In five years, the Prime Time Gala has raised just short of $1 million to purchase beef for Feeding South Dakota.

Photos by Michael Woolheater of Code:M Design

The South Dakota Cattlemen’s Foundation presented a check for $228,602 to Feeding South Dakota on Saturday night during the Prime Time Gala & Concert at the Denny Sanford PREMIER Center. This amount exceeded their original pledge amount of $150,000. Over 1,600 guests attended the fifth annual gala that also included a silent and live auction as well as a raffle of a 2018 Chevrolet Silverado 2500 Duramax from Billion Chevrolet. During the gala, a total of $15,000 in scholarships was awarded to five students attending South Dakota schools interested in the improvement of beef production and promotion to aid in their education. After the gala concluded, the night was highlighted with a country music concert at the Denny Sanford PREMIER Center with Diamond Rio, Tracy Lawrence and headliner, Justin Moore.

To learn more about the event, click here.

TAGS: Ranching
Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.