Retailers are featuring beef less often. Here’s why
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With the exception of ground beef, retail beef features are down, possibly reflecting the effect of weather on early spring grilling as well as the late Lent/Easter. For the week ending April 12, USDA pegged the retail activity index at 86,280 (this is based on the number of stores and number of beef ads per store), 15% lower than the previous year and down 14% compared to the five year average, according to the Daily Livestock Report.
In the last six reported weeks since early March, beef features have averaged 8% lower than the previous year. Round roasts are a very common beef feature in the winter months and those features this year have been much more limited, possibly due to high beef prices but also ample meat protein supplies and lower prices for competing products. Featuring of beef round cuts for the latest week was reported to be 24% lower than the previous year and down 40% from the five year average.
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