BEEF Publishes Latest Survey Of Radio-Frequency ID Suppliers

The recession might be affecting some businesses, but the radio-frequency ID (RFID) industry apparently isn’t among them. According to a new RFID sector survey by IDTechEx Research, the RFID market will increase from $6.98 billion in 2012 to $7.88 billion this year, and is expected to be triple that by 2020.

“This includes tags, readers and software/services for RFID cards, labels, fobs and all other form factors — for both passive and active RFID. The market for RFID has grown steadily despite the economic meltdown due to the diverse nature of its applications, from tagging retail apparel to transport ticketing to animals,” writes Raghu Das, CEO of IDTechEx.

Kansas State University’s (KSU) Dale Blasi attests to the fact that the usability of RFID technology for livestock tracking purposes is improving. The professor and Extension specialist who serves as manager and director of KSU’s Beef Stocker Unit and Animal Identification Knowledge Laboratory says the livestock industry is learning more all the time about the best use of RFID technology to maximize readability. And the cost of the technology continues to fall each year.

In the beef industry, Blasi says the growth in RFID use has mostly been tied to value-added programs, such as NHTC (non-hormone-treated cattle) and USDA Process-Verified programs. But he expects adoption of the technology to continue to grow, as more producers realize the labor savings that RFID data tracking can bring to a beef operation.

For the 11th year, BEEF magazine is teaming up with KSU to deliver the industry’s most complete survey of firms offering RFID technology for cattle-industry application. This survey includes information supplied by RFID technology firms: both providers of hardware (scale heads, RFID readers, tags, etc.) and the software to accumulate the cowherd data collected by the hardware. Also represented are the one-stop shops that offer the whole package: hardware, software and data storage.

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