Beef Magazine is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Farm Progress America, February 4, 2021

Audio-Farm Progress America, February 4, 2021

Max Armstrong looks at the benefits, and risks, of direct farm marketing

Max Armstrong shares a report from Michigan State University showing that direct farm marketing saw a big increase during the pandemic. The university reports that this could grow more in 2021. The Animal Agriculture Alliance issues a warning regarding visitors who come to the farm as some vegan and anti-animal groups are using the opportunity to get on farms. Max offers some times from the alliance for farmers who engage in direct marketing.

Farm Progress America is a daily look at key issues in agriculture. It is produced and presented by Max Armstrong, veteran farm broadcaster and host of This Week in Agribusiness.

Image: Hauged/iStock/Getty Images Plus

Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.