A study of Kenyan children consuming just 2 ounces of beef over a two year period showed dramatic improvements in cognitive development, muscle strength, test scores, social skills and more.
Despite strict requirements for the nation’s school lunch program, area ranchers have found ways to get locally-raised beef into South Dakota schools.
![It’s time to close the gap]( "It’s time to close the gap")
There’s a gap between urban and rural America and it’s not only with consumers. This week’s Trending Headlines explains why.
In partnership with the Oklahoma Beef Council, NBA player Steven Adams is promoting beef in the diet and the role ranchers play in getting protein to the dinner table through a new checkoff-funded digital marketing campaign.
Is it fake meat, alternative proteins or cell-based? It matters, because the beef industry wants a level playing field as meat grown in a laboratory hits the market.
While the United States works on selecting committee experts to develop new Dietary Guidelines for Americans, Canada has released new recommendations that are very plant-based. Where is the beef?
Here is everything you need to know about the EAT-Lancet Commission report, funded by vegan billionaires, which recommends consumers eat red meat no more than once per week for the planet and their health.
While slow to catch on, temperament scoring can be a helpful management tool.
In this two-part series, we look at the trade landscape with China and Japan. Part 2 looks at the trade situation with Japan.
