Consumers want to make healthy food choices and may steer away from red meat and dairy based on an overwhelming amount of misinformation supporting meatless, plant-based diets.

In response to Doc Cooke’s recent article, “All life is grass,” CBB Chairman Joan Ruskamp shares checkoff research that supports the sustainability of a grass-fed, grain-finished beef production model.

USDA and FDA will work cooperatively to regulate the production Petri-dish proteins.

Banks says trade war will alter global trade flows in year ahead and beyond if it continues.

There is more premium product in the marketplace. And yet, there’s still a significant and consequential premium for Prime and Branded product.

As the Beef Checkoff faces further scrutiny and legal troubles, this beef producer is proud to see her dollars being invested in beef promotion and education.

When it comes to fake meat there is still much to be discovered, and it will take a lengthy and probably cantankerous debate to finally determine the rules of engagement. Danielle Beck, director of government affairs for NCBA, provides the beef...

The Nebraska Youth Beef Leadership Symposium introduces high school students to the countless opportunities within the beef cattle industry.