RiceBran Technologies, KER sign supply agreementRiceBran Technologies, KER sign supply agreement
KER will contribute marketing, technical support for stabilized rice bran in the North American equine market.
January 19, 2016
RiceBran Technologies (RBT) announced Dec. 30 that it has entered into a 10-year, exclusive supply and cooperation agreement covering the North American equine market with Kentucky Equine Research (KER), an international equine nutrition, research and consultation company.
Under the terms of the agreement, RBT will be the exclusive supplier of stabilized rice bran endorsed by KER for use as a feed and supplement ingredient in equine products sold in North America.
According to the announcement, RBT will provide manufacturing, distribution, sales and marketing expertise and KER will contribute sales and marketing expertise, technical support and research and development to the partnership.
KER president and founder Dr. Joe Pagan said, "In addition to RBT being the technology leader in rice bran stabilization, their patented processes produce a range of unique rice bran derivatives that we will jointly develop with the aim of producing high-value equine supplements with targeted nutritional applications."
KER is an international equine nutrition, research, and consultation company serving horse owners and the feed industry. KER's goals are to advance the industry's knowledge of equine nutrition and exercise physiology, apply that knowledge to produce healthier, more athletic horses, and support the nutritional care of all horses throughout their lives.
RBT is a human food ingredient and animal nutrition company focused on the procurement, bio-refining and marketing of numerous products derived from rice bran. The company has proprietary and patented intellectual property that allows it to convert rice bran, one of the world's most underutilized food sources, into a number of human food ingredient and animal nutrition products.
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