Thousands of cattle producers landed in Phoenix, Ariz., this week for the annual Cattle Industry Convention and NCBA Tradeshow. Blaze a trail, beef friends!
A good crowd was on hand for the first day of the Cattlemen’s College sessions at the Cattle Industry Convention in Phoenix. The outdoor sessions focused on cattle handling techniques.
The 2018 Cattle Industry Convention in Phoenix kicked off on Tuesday with the popular Cattlemen’s College. The first afternoon featured several cattle handling sessions.
BEEF Senior Editor Burt Rutherford (right), Kenna Rathi with Boehringer Ingelheim and Daren Williams with NCBA pause for a photo at the Phoenix airport while waiting for a ride to the hotel. The 2018 Cattle Industry Convention has begun.
Rick Machan (left) with the King Ranch Institute for Ranch Management in Kingsville, Texas, Chase DeCoit with NCBA and Ron Gill, beef specialist with Texas AgriLife Extension, take a minute to visit during the outdoor sessions of the Cattlemen’s College at the 2018 Cattle Industry Convention in Phoenix.
BEEF Senior Editor Burt Rutherford (right) and Contributing Editor Wes Ishmael visit with Don Close, senior analyst, animal protein, Rabobank. Close detailed his most recent research report, which looked at how beef can compete in a world that is trending toward more online food shopping.
Jim Taylor, Chief Marketing Officer of Arby’s visiting about how the quick service restaurant differentiates and how beef has been and will remain at the center of their plate.
Did you know Arby's sells 130 million lbs. of beef each year? They proudly call their target audience the "Proud American Carnivore."
Matt Spangler with the University of Nebraska led a discussion on genetic technologies on the horizon during the 25th Cattlemen's College. Spangler stressed the need to embrace the science available to us. "We can't feed the world in 2050 using science from 1950. We can't do it."
When Matt Spangler teaches an undergrad class on bull sales, he tells them on day one: "You think we are going to sell bulls. We're not. We sell genetics and the bulls are simply a vector to carry them" And he believes that should be the philosophy for everyone in the seedstock production arena.
Care for a donut? Cattlemen's College attendees were surprised with a sweet treat between sessions.
Johnny Fleischer, JM Fleischer Cattle Corp., shared insight on trading Mexican cattle during a Cattlemen's College session. He stressed there is solid Mexican market competition; of course, Mexican producers do make more money in the U.S., but it is competitive.
Renee Strickland, Strickland Exports, shares practical tips on how to export livestock during a morning Cattlemen's College session. Her best advice -- "Take their deposit. Make a deal. Then hire an expert." And be ready to be patient.
Get experience, get involved and get busy. Lydia Yon emphasized those three things during her speech on beef industry survival at the 25th Annual Cattlemen's College. Yon and her husband run Yon Family Farms, which is one of the 2018 Seedstock 100 operations.
Do you have a trigger factor built into your disaster plan? Joe Leathers, 6666 Ranch, says you need to build one into every plan and then don't question yourself when you need to pull it. Make the decision, pull the trigger.
Leathers spoke during the True Stories of Beef Business Survival session at the 25th Anniversary of Cattlemen's College.
Cattlemen's College attendees were treated to a delicious lunch on behalf of Certified Angus Beef. You can always count on top-notch meals at the Cattle Industry Convention.
We got the local scoop! Heidi Crnkovic, Director of Communications of the Arizona Cattle Growers' Association, suggested Durant's on Central as the best steak in town during the 2018 opening session.
Ree Drummond, often known as The Pioneer Woman, was the keynote speaker during the 2018 Opening General Session. She kept the crowd laughing while she shared her journey from black heels to tractor wheels. It was clear she felt at home with the cowboy hats and boots in the crowd. "Gestating, lactating, gestating, lactating. I love using ag terms. I love being able to say lactating and no one cares."
Ree Drummond believes in the future of beef. But she also realizes we need to get better at passing the Pinterest test and that we need to make it prettier, more appetizing. Luckily, she says when it's prepared well, it's the most beautiful food to photograph. Drummond was the keynote speaker during the Opening Session on Wednesday.
A guitar-playing cowboy on a horse? Anything goes on the trade show floor at the Cattle Industry Convention.
The singing cowboy performed in front of oversized NCBA letters decorated in Arizona landscape. No detail is spared on the tradeshow floor.
You never know what you'll see when you turn around at the tradeshow.
Care for a selfie? This is one of a few photo opportunities scattered across the event center.
There are hundreds of trade show booths at this year's show. There is literally something for everyone.
Stop by and visit us at the BEEF booth. We're booth #1223 and have the latest magazines from the Farm Progress group for free to grab.
A group from Oklahoma stopped by to grab some reading material on the first night of the trade show. Stop by booth #1223 to grab your free magazines.
Stop by and get your boots shined up at one of the stations located on the trade show floor.
BEEF's Burt Rutherford chatted with folks from the Farm Credit system during the opening day of the trade show.
Certified Angus Beef chef Peter Rosenberg shared his tips and tricks for cooking a perfect steak at the Learning Lounge, booth #1449.
No one could turn down a bit of perfectly grilled steak during the Learning Lounge session.
Certified Angus Beef chef Peter Rosenberg encouraged the audience to download the CAB app. He said it was a must-have on every smart phone.
How great are these little boots? The Roper store at the far end of the trade show was packed on Wednesday night. All NCBA members get a special discount on clothes and boots. And who can't use more boots?
The Pioneer Woman, Ree Drummond, signed free copies of her cookbook at the Boehringer Ingelheim booth. Attendees waited in line for a long time to meet the famous blogger.
The Pioneer Woman was all smiles as she signed hundreds of books during the trade show at the Boehringer Ingelheim booth.
Storme Warren, host of The Highway, a country channel on Sirius XM, welcomed cattlemen to Phoenix during the 2018 opening session.
If you stop by our booth (#1223), next door you can grab one of these great cows for your kids.
Ben Holland, Cactus Feeders sharing insights about antibiotic alternatives and the future of treating cattle disease.
Shane Bedwell, American Hereford Association, presenting cattle structure and mobility information at Cattlemen’s College.
Participants at Cattlemen’s College watched live cattle demonstrations in a temporary arena between buildings in downtown Phoenix.
NCBA recognizes Arizona ranch, Jim O’Haco Cattle Company, with the National Environmental Stewardship Award on Wednesday night at the 2018 Cattle Industry Convention and Trade Show. Jim is pictured holding the bronze statue and Jeanni is to his left.
Learn more about all of the stewardship nominees here.
CattleFax president Todd Allen welcomes the group during Thursday morning's CattleFax session.
Mike Murphy, CattleFax, says beef producers should expect to pay more for energy needs in 2018. Retail diesel is expected to trade from $2.60 to $3.48, with an average price up about 40 cents from last year. Murphy was part of a team of CattleFax leaders who shared the global outlook.
Topper Thorpe joined the CattleFax team as they celebrated their 50th Anniversary during the 2018 CattleFax session.
Art Douglas shared his annual weather outlook at the CattleFax outlook session on Thursday at the Cattle Industry Convention. NOAA predicts the La Niña will continue, ECMWF forecasts La Niña to end by May 2018. He says we need the expect the La Niña to stay for a few months, but it might let up this summer.
Unfortunately, Douglas thinks dry weather will continue in the Southwest this winter and into the spring. He doesn’t see a very good forecast for precipitation in that area with persistently warmer weather.
Mike Murphy, CattleFax, says beef producers should expect to pay more for energy needs in 2018. Retail diesel is expected to trade from $2.60 to $3.48, with an average price up about 40 cents from last year.
During the Thursday morning CattleFax session, Kevin Good said there will be a lot of meat on the market in 2018. Total protein production is predicted up 3.3 billion, or 3.4%. Increasing supply will be price limiting. Luckily, the economy is a bright spot in the outlook.
Randy Blach shares a long-term outlook during the 2018 CattleFax Outlook session. He says we should continue to expect record production in the next few years. Luckily, the global market wants more of what we have. But we have to continue to have access & the export markets have to continue to grow.
Sarah Muirhead talks with Dr. Peggy Thompson, professional services veterinarian at Boehringer Ingelheim, on a Facebook Live about the importance of preventive care in our nation's beef cattle herds.
Craig Uden, NCBA president welcomes participants to Cattlemen’s College.
Ryan Noble (right) from the Noble Ranch in Yuma, Colo., and Shawn Tiffany, left, Tiffany Cattle Co., is a cattle feeder from Marquette, Kan., talk about real-life genetic testing during Wednesday's Cattlemen's College.
Dave Sjeklocha, Cattle Empire, LLC, sharing insights and techniques for the judicious use of antibiotics.
Bob Weaber, Kansas State University, presenting cattle structure and mobility information at Cattlemen’s College.
Are you a Twitter user? Make sure to check out the #cattletales hashtag for a new take on beef storytelling.
Douglas Ensley with Boehringer Ingelheim led a Learning Lounge session on Advance Deworming during Thursday's tradeshow.
Attendees check out a Silencer chute during Thursday afternoon's trade show in Phoenix, Ariz.
#CattleTales is a new initiative to share the story of your food from farm to fork and everywhere in between. That means the family butcher, the leathersmith and the ice cream maker. We all have to work together to share the good story of food production.
This is our theme song over here at BEEF. We heart BEEF.
Without a doubt, Ree Drummond, the Pioneer Woman, was the biggest draw of the 2018 Cattle Industry Convention and NCBA Trade Show in Phoenix, Ariz. Some people waited in line for up to 2 hours to get a signed cookbook.
Jamie Lindamood (center), was the proud recipient of the BEEF Trailblazer award, presented during the Best of Beef awards breakfast at the 2018 Cattle Industry Convention in Phoenix, Ariz. The award was presented by Nick Weinrich (right) with John Deer, sponsor of the award, and BEEF Senior Editor Burt Rutherford (left). You can read more about Lindamood’s advocacy efforts here.
The Learning Lounge on the trade show floor at the 2018 Cattle Industry Convention in Phoenix, Ariz., was a popular place throughout the three-day event. Here, David Williams with Informa Economics updates beef producers on the factors that made the 2017 cattle market so remarkable and how those will play out this year.
American Hereford Association's Executive Vice President Jack Ward shares his optimism for the newly announced “Premium Red Baldy” program during a press conference at the Cattle Industry Convention and NCBA Trade Show. The Premium Red Baldy is a tagging program designed to take advantage of hybrid vigor by maximizing the best traits of both breeds and providing commercial producers with premium replacement females. This program, targeting only heifers, will generate females for the commercial producer by emphasizing longevity, fertility, adaptability and efficiency.
Phoenix proved to be a great host city for cattle producers and industry stakeholders during the 2018 Cattle Industry Convention. And the gorgeous weather -- 70s and sunny -- was a welcome change for most producers!
The NCBA tradeshow ran from Wednesday afternoon through Friday. It was a great way for cattle producers to interact with industry stakeholders.
That's a wrap! BEEF Digital Editor Jamie Purfeerst was the busy hands behind the Twitter, Facebook and photo gallery updates throughout the week! She's pictured here with the #CattleTales highlight wall at the NCBA trade show. Thanks for following along as we covered the news from the industry's largest event!
Interns from universities across the country provided much-needed people power to help attendees at the2018 Cattle Industry Conference in Phoenix.