The National Farmers Union (NFU) recently released the results of a survey that polled a selection of Americans on the hotly debated country-of-origin labeling (COOL) issue.
In a sample of 1,000 Americans, NFU says 90% strongly or somewhat favored requiring food sellers to denote the country of origin for fresh meat on the label. Additionally, 87% strongly or somewhat favored requiring retailers to indicate the country where animals were born, raised and processed on meat labels.
NFU, which supports COOL, says the results are an indicator that consumers want to know more about the origins of their food.
"These findings, coupled with the recent withdrawal of two short-sighted amendments to the Senate and House's respective farm bills that would have negatively impacted COOL, are promising indications that country-of-origin labeling is vitally important and here to stay," says NFU President Roger Johnson.